How to Get Your First 10 Personal Training Clients
Business
Most PTs think they have a marketing problem. They don't. Here's where your first clients actually come from.
By Sean McGarrity · 16 September 2026
Insights, tips, and stories from the world of personal training.
Business
Most PTs think they have a marketing problem. They don't. Here's where your first clients actually come from.
By Sean McGarrity · 16 September 2026
Career Advice
AI will replace a huge chunk of the personal training industry — and honestly, it should. Here's who's safe, who isn't, and why real coaching can never be automated.
By Sean McGarrity · 17 July 2026
mindset, business
The honest answer. No waffle. No empty promises. Just sixteen years of real data.
By Sean McGarrity · 28 May 2026
education
The fitness industry has been selling people a lie for years. Here's the truth.
By Sean McGarrity · 28 May 2026
coaching, Business, Mindsewt
Darragh Butler (owner DBK Fitness) on why he's hired 7 staff from Elite Academy
By Sean McGarrity · 27 May 2026
Business Coaching Behavioural change
By Sean McGarrity · 27 May 2026
Business, Coaching
The Phil Giffney Interview: Why a gym owner with 250 clients only hires from one place
By Sean McGarrity · 26 May 2026
Mindset
(And How The Best Personal Trainer Course Can help)
By Sean McGarrity · 21 May 2026
business fitness marketing entrepreneurship
One of our very first graduates. Now he runs two gyms, and every coach on his team came through Elite.
By Sean McGarrity · 29 April 2026
personal trainer course
Comparing Irelands Top Personal Trainer Courses
By Sean McGarrity · 29 April 2026
Business
A no Bullshyte guide to to the actual earning potential from 16 years of data from real coaches.
By Sean McGarrity · 17 April 2026
Fitness Business
How To Turn A Passion for Fitness Into A Real Career
By Sean McGarrity · 25 March 2026
Business
A fitness business isn't built on workouts. It's built on systems. Here are the 5 systems you need running properly to help more people, make more money, and create real impact.
By Sean McGarrity · 14 January 2026
Career Advice
The straight answer on qualifications, cost and earnings. Plus the bit nobody else will tell you: what gym owners actually hire.
By Sean McGarrity · 9 April 2025